But when we approached this redesign, we were like, I want to fix these big problems that exist." The app needed to be easier to get around, less confusing for new users, and faster. "There are still notebooks, tags, and notes. "We're not fundamentally changing what Evernote is," says Kara Hodecker, Evernote's design manager. So his instruction was to remove every possible step between you wanting to take a note, and that note appearing in Evernote. I have to stop, open an app, click more than two times." Half the time the idea's already gone. "The thing that drives me crazy about the product today is the friction," he says. When the iOS app redesign project started in early 2016, O'Neill had a three-word mantra he used over and over: time to note. Version 8.0 of an iOS app may not mean much to you, but it sure means a lot to Evernote. And thanks to the latest in machine learning and artificial intelligence, a place that does some of the thinking for you. And it represents the beginning of a new era for the company, in which it will try to make the transition from a note-taking app to being the place you do your best thinking. It's the culmination of more than a year of overdue under-the-hood work to make Evernote reliable, consistent, and future-proof. It's the fastest, cleanest app the company has ever released.
Version 8.0 brings with it an entirely new design, a bunch of refinements to what had become a hopelessly overwrought service, and a renewed focus on what Evernote is actually for. In fact, this random Tuesday is one of the most significant moments in the nine-year history of the company. It's just Tuesday.īut you'd be wrong to think this isn't a hugely important upgrade to Evernote. (Turns out a great way to get new users is to be in Apple's "works with our latest stuff" section of the App Store.) This time, there's no magic to the day. Ordinarily, the company makes its big changes alongside new versions of iOS, or to make a splash with a new iPhone. Evernote rolled out an update to its iOS app today.
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